Mirabilis Advisory has been at the forefront of Nation and City Branding since 2006. It has been by engaged by institutions and governments to develop research-based, creative strategies for competitive positioning, brand campaigns and communication programmes.
Mirabilis' proprietary methodology and framework, which explore nation and city brands as "Open Systems", enables the creation and development of enduring ideas. Mirabilis has helped deliver value for its clients through objective, contrarian thinking and action-based programmes.
Perspectives from the Inaugural City Nation Place Asia Pacific Forum in Singapore (May 2018)